SUMMARY
Purpose driven executive with over 20 years of experience across fashion, retail, and mission led organizations. Currently serving as President of The Phluid Project, with a long track record of growing and scaling values led businesses through strategic partnerships, disciplined execution, and strong operational leadership. Known for moving seamlessly between strategy and execution, with deep experience across business development, operations, product, finance, and people leadership.
Purpose driven executive with over 20 years of experience across fashion, retail, and mission led organizations. Currently serving as President of The Phluid Project, with a long track record of growing and scaling values led businesses through strategic partnerships, disciplined execution, and strong operational leadership. Known for moving seamlessly between strategy and execution, with deep experience across business development, operations, product, finance, and people leadership.
PROFESSIONAL EXPERIENCE
THE PHLUID PROJECT AND GET PHLUID | 2017 to Present
President
Vice President of Business Development
Director of Business Development
Director of Production, Sourcing, and Product Development
-Provide strategic leadership across growth, operations, and organizational strategy for a gender inclusive fashion brand, education platform, and nonprofit foundation.
-Own business development, partnerships, wholesale and retail expansion, operations, product strategy, marketing, finance, and people leadership across the organization.
-Work closely with national and global partners across fashion, retail, media, and sports to develop collaborations that balance cultural impact with commercial performance.
-Oversee financial planning, cash flow management, and operational execution in partnership with external teams.
-Design and facilitate workshops and training for internal teams and external partners focused on culture, DEI, and organizational effectiveness.
-Support and advance the work of The Phluid Phoundation, contributing to over one million dollars donated to grassroots organizations serving the most at risk LGBTQIA+ communities.
THE PHLUID PROJECT AND GET PHLUID | 2017 to Present
President
Vice President of Business Development
Director of Business Development
Director of Production, Sourcing, and Product Development
-Provide strategic leadership across growth, operations, and organizational strategy for a gender inclusive fashion brand, education platform, and nonprofit foundation.
-Own business development, partnerships, wholesale and retail expansion, operations, product strategy, marketing, finance, and people leadership across the organization.
-Work closely with national and global partners across fashion, retail, media, and sports to develop collaborations that balance cultural impact with commercial performance.
-Oversee financial planning, cash flow management, and operational execution in partnership with external teams.
-Design and facilitate workshops and training for internal teams and external partners focused on culture, DEI, and organizational effectiveness.
-Support and advance the work of The Phluid Phoundation, contributing to over one million dollars donated to grassroots organizations serving the most at risk LGBTQIA+ communities.
STRATEGIC BUSINESS AND OPERATIONS CONSULTANT
BROOKLYN APPAREL COLLECTIVE LLC | 2012 to Present
-Advise fashion and consumer brands on sourcing, production, operations, and growth strategy.
-Act as a hands on operator for founders, building scalable systems across people operations, budgeting, and vendor management.
-Streamline supply chain operations to improve margins, efficiency, and delivery timelines.
-Lead executive level client relationships and business development initiatives across fashion, beauty, and lifestyle categories.
FOUNDER
SPARROW MARKETPLACE LLC | 2020 to 2024
-Founded and operated a boutique retail business, leading brand development, merchandising, buying, and daily operations.
-Built vendor relationships, managed inventory and budgets, and executed marketing strategies across events, social, and community partnerships.
CREATIVE DIRECTOR
EDITH NYC | 2017 to 2021
-Led creative direction and brand development for an independent fashion label, overseeing design, merchandising, financial operations and visual storytelling.
SPARROW MARKETPLACE LLC | 2020 to 2024
-Founded and operated a boutique retail business, leading brand development, merchandising, buying, and daily operations.
-Built vendor relationships, managed inventory and budgets, and executed marketing strategies across events, social, and community partnerships.
CREATIVE DIRECTOR
EDITH NYC | 2017 to 2021
-Led creative direction and brand development for an independent fashion label, overseeing design, merchandising, financial operations and visual storytelling.
LEADERSHIP ROLES IN PRODUCT DEVELOPMENT, SOURCING, AND SALES
Studio Co-Op, GA Design and Sourcing, LimoLand, Apollo Apparel, A&S Apparel, Raj Imports | 2005 to 2014
-Led sales strategy, client acquisition, product development, and sourcing across multiple fashion organizations.
-Managed global vendor relationships and negotiated pricing to improve margins and operational efficiency.
-Oversaw end to end product lifecycle from concept through delivery.
-Implemented operational process improvements and supervised cross functional teams.
-Led sales strategy, client acquisition, product development, and sourcing across multiple fashion organizations.
-Managed global vendor relationships and negotiated pricing to improve margins and operational efficiency.
-Oversaw end to end product lifecycle from concept through delivery.
-Implemented operational process improvements and supervised cross functional teams.
EDUCATION
2002-2006
Fashion Institute of Design and Merchandising, Los Angeles
Merchandise Product Development and Fashion Design
Fashion Institute of Design and Merchandising, Los Angeles
Merchandise Product Development and Fashion Design